Produkte von Penn Plax INC
Today Penn-Plax distributes 4,000 SKUs throughout the U.S. and in 44 other countries.
They established joint ventures with overseas manufacturers, opening distribution centers in California, Memphis, Tenn., Europe and China. They also offer private-label and full-direct container programs.
With the original founders planning to retire, sons Rick and Terry Goldman now co-share the CEO role. The Goldman boys grew up in the business and are as passionate about it as their parents.
Michele Goldman, Terry’s daughter, extends the creative relationship into the third generation. She has very capably led the Product Development Department for the past three years. Jerry Rosen also retired in the early ’90s.
Penn-Plax believes that its path for the future was carved in the past. To be an industry leader, one must continue to examine the ever-changing aspects of pet ownership and pet product marketing. The company wants to continue to provide a constant flow of exciting new products that sell quickly, turn over often and produce profits.
Many industry founders started out as pet shop owners or as passionate tropical fish hobbyists or animal lovers. All of these folks were driven by their love of the industry and lived their hobby for their entire career. If the Goldmans gave advice, it would be that hard work pays off so always do what you love, inspire the young and work with style and integrity. Their example gives inspired pet store owners hope for a bright future. The Goldman family has made a difference and will continue to do so for a long time to come.